Lynda Shaw PhD CPsychol

Lynda is a cognitive neuroscientist and business psychologist and works with senior leaders and their teams who want to better understand emotional responses of clients and colleagues and harness this power to improve business culture, unite managerial teams, ensure employee job satisfaction and turn fear and stress into profit and loyalty. Together this is achieved through consultation, workshops, coaching, group mentoring and keynote presentations.

Lynda has lectured in Psychology and Neuroscience at Brunel University and conducted research on brain function and impairment, specialising in consciousness, emotion and the effects of ageing.

Having founded and operated two successful businesses she understands first hand how vital an efficient and happy workforce is.

Her conviction and enthusiasm is infectious and - as will be confirmed by anyone who has ever attended one of her sessions - no one ever dozes off when she has the floor!

Travel, culture and adventure drives her hunger to understand why people do what they do and keeps her international work fresh, relevant and forward thinking.

Dr Lynda Shaw


  • Fellow of Royal Society of Medicine (FRSM)
  • Chartered Psychologist, British Psychological Society (CPsychol)
  • Associate Fellow of the British Psychological Society (AFBPsS)
  • Fellow of the Professional Speaking Association (FPSA)
  • The Centre of Cognition and Neuroimaging (CCNI), Brunel University


NEW BOOK - Your Brain is Boss

Beat the Bullies Use Your Brain - The Herman Homunculus Work Book Series

Retain Your Brain extracts presented as free downloads.


  • PhD Cognitive Neuroscience
  • MRes Psych. Master of Research (Psychology)
  • BSc Joint Hons (1) Psychology and Social Anthropology


  • Forbes Leadership
  • Connect 50

Academic Papers

Shaw L, J., (2008) Emotional Processing of Natural Visual Images in Brief Exposures and Compound Stimuli: fMRI and Behavioural Studies.
Shaw L, J., Wright M, J. and O’Brien J. (2006) Unconscious processing of high and low valence visual stimuli: an fMRI analysis. Toward a Science of Consciousness VII Tucson. Journal of Consciousness Studies: Consciousness Research Abstracts 102(2006).

Lynda Shaw, Michael Wright and Justin O'Brien (2005), Attention effect of high and low valence visual stimuli: an fMRI analysis. Graduate Interdisciplinary Conference on Perceptual Experience (posted Oct 2005),

M. J. Wright and L. Shaw (2002) Contrast sensitivity and copy drawing performance in patients with cortical lesions: high or low level deficit? Opthalmic and Physiological Optics, 22 (6) 2002.